Privacy Policy

Last updated: 21 September 2026

1. Information We Collect

•     Details you give us: name, phone number, email, billing and delivery address, and order details.

•     Payment information: processed by our payment gateway partners. We do not store your card or UPI credentials.

•     Automatic information: device, browser, IP address, pages visited and cookies, to help the website work and improve.

•     Communications: messages, feedback and queries you send us.

2. How We Use Your Information

•     To process orders, payments, delivery, returns and refunds.

•     To provide customer support, and Fall & Pico or other services you request.

•     To send order updates and, with your consent, offers, new collections and festive announcements.

•     To improve our website, products and services.

•     To prevent fraud and comply with legal obligations.

3. Sharing Your Information

We do not sell your personal information. We share it only with trusted partners who help us serve you, such as courier and logistics partners, payment gateways, our e-commerce platform and IT service providers, and analytics tools, and only to the extent needed. We may also share information when required by law or a government authority.

4. Cookies

We use cookies and similar technologies to keep your cart, remember preferences and understand website usage. You can control cookies through your browser settings, though some features may not work properly if disabled.

5. Data Security

We use reasonable technical and organisational safeguards to protect your information. However, no method of transmission over the internet is completely secure, so we cannot guarantee absolute security.

6. Data Retention

We keep your information only as long as needed for the purposes described here, or as required by law (for example, tax and accounting records).

7. Your Rights

You may ask us to access, correct or delete your personal information, withdraw your consent for marketing, or raise a grievance about how your data is handled. Contact us and we will respond within a reasonable time.

8. Marketing Communications

You can opt out of promotional messages at any time by using the unsubscribe link or by telling us. Order-related messages will still be sent.

9. Children

Our website is not intended for children under 18. We do not knowingly collect their personal information without a parent or guardian's consent.

10. Third-Party Links

Our website may link to other websites. We are not responsible for their privacy practices, so please review their policies.

11. Changes to This Policy

We may update this Privacy Policy from time to time. The latest version will always be available on this page.

Questions? We are here to help